Customer Churn Rate
Implications
Business Metrics for Success Evaluation
Key Metrics for Data Analysis
Defining Key Metrics for Business Growth
Findings
Business Metrics for Performance Indicators
Tracking Business Profitability with Metrics
Implications 
Enhance
customer satisfaction through targeted marketing
...Identify potential customer
churn ...High customer churn Used prescriptive analytics for targeted retention strategies Reduced churn
rate by 15% Company C Inefficient operations Adopted operational analytics for process optimization Improved efficiency by 30%
...
Business Metrics for Success Evaluation 
Customer Metrics: Customer metrics measure the satisfaction and loyalty of customers, including customer retention
rates, Net Promoter Score (NPS), and customer lifetime value
...Churn Rate The percentage of customers who stop using a product or service over a specific period, indicating customer retention and satisfaction levels
...
Key Metrics for Data Analysis 
be categorized into several types, including: Performance Metrics Financial Metrics Operational Metrics
Customer Metrics 2
...Customer Retention
Rate The percentage of customers who continue to do business with a company over a specific period
...Metric Description Importance
Churn Rate The percentage of customers who stop using a product or service during a specific timeframe
...
Defining Key Metrics for Business Growth 
Customer Acquisition Cost (CAC) Calculates the cost of acquiring a new customer, helping businesses assess the efficiency of their marketing and sales efforts
...Churn Rate Measures the percentage of customers who stop using a product or service, indicating customer satisfaction and loyalty
...
Findings 
Importance of Text Analytics Text analytics plays a crucial role in understanding
customer sentiment, market trends, and operational efficiencies
...Telecommunications Identifying customer
churn through analysis of service-related complaints
...Solution Outcome Company A High customer churn
rate Implemented sentiment analysis on customer feedback Reduced churn by 15% within six months Company B Poor
...
Business Metrics for Performance Indicators 
Sales and Marketing Metrics: These metrics assess the performance of a business's sales and marketing efforts, including
customer acquisition costs, conversion
rates, and customer retention rates
...Churn Rate The percentage of customers who stop using a product or service over a given period
...
Tracking Business Profitability with Metrics 
Some of the most important metrics include: Metric Description Revenue Growth
Rate The percentage increase in revenue over a specific period, indicating the business's ability to generate more income
...Customer Acquisition Cost (CAC) The average cost of acquiring a new customer, helping businesses evaluate the effectiveness of their marketing and sales efforts
...Churn Rate The percentage of customers who stop using a product or service, indicating customer satisfaction and retention
...
Defining Effective Metrics for Performance 
Customer Metrics Metrics that evaluate customer satisfaction, loyalty, and retention, such as Net Promoter Score (NPS) and customer
churn rate ...
Support Customer Engagement 
Support
customer engagement refers to the strategies and practices that businesses employ to enhance their interactions with customers, ultimately leading to increased satisfaction, loyalty, and revenue
...effectively can lead to numerous benefits for a business, including: Increased Customer Loyalty Higher Customer Retention
Rates Improved Brand Reputation Enhanced Customer Satisfaction Greater Revenue Growth Key Components of Customer Engagement To support customer engagement,
...Churn Rate The percentage of customers who stop using a product or service during a given timeframe
...
Business Metrics for Performance Optimization 
Customer Acquisition Cost (CAC) The cost of acquiring a new customer, including marketing and sales expenses
...Churn Rate The percentage of customers who stop using a product or service over a given period
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...