Customer Indicators
Trends in Customer Behavior
Aligning BI Strategies with Business Goals
Engagement
Performance Evaluation
Performance Analysis
Understanding Data for Business Decisions
Improve Sales Performance
Metrics 
Key Performance
Indicators (KPIs) Key Performance Indicators (KPIs) are specific metrics that organizations use to evaluate their success in achieving key business objectives
...Operational Order Fulfillment Time Tracks the time taken to fulfill
customer orders
...
Trends in Customer Behavior 
Trends in
customer behavior refer to the patterns and changes in the way consumers make purchasing decisions and interact with businesses
...Performance Metrics: Tracking key performance
indicators (KPIs) to evaluate the effectiveness of marketing campaigns
...
Aligning BI Strategies with Business Goals 
These may include increasing revenue, improving
customer satisfaction, or enhancing operational efficiency
...Identify Key Performance
Indicators (KPIs): Establish KPIs that directly correlate with business goals
...
Engagement 
business analytics, particularly in predictive analytics, engagement refers to the level of interaction and involvement that
customers or users have with a product, service, or brand
...Importance of Engagement Engagement is crucial for businesses as it directly impacts several key performance
indicators (KPIs)
...
Performance Evaluation 
include: Metric Description Key Performance
Indicators (KPIs) Specific metrics that reflect critical success factors
...Marketing
Customer Acquisition Cost (CAC) The cost associated with acquiring a new customer
...
Performance Analysis 
It encompasses the collection and interpretation of data related to key performance
indicators (KPIs), operational processes, and overall business outcomes
...Examples Financial Revenue Growth, Profit Margin, Return on Investment (ROI)
Customer Customer Satisfaction Score (CSAT), Net Promoter Score (NPS) Operational Order Fulfillment Time, Production Efficiency
...
Understanding Data for Business Decisions 
Understanding how to leverage data effectively can lead to better business outcomes, enhanced
customer satisfaction, and competitive advantage
...Performance Measurement Allows businesses to track key performance
indicators (KPIs) and assess overall performance
...
Improve Sales Performance 
By leveraging data-driven decision-making, organizations can optimize their sales processes, improve
customer engagement, and ultimately boost their bottom line
...Setting Clear Goals and KPIs Establishing clear, measurable goals and key performance
indicators (KPIs) is essential for tracking sales performance
...
Data Mining Applications in Real Estate 
The primary goal is to improve property valuation, investment analysis, market prediction, and
customer relationship management
...Market Conditions Current economic
indicators and trends influencing property prices
...
Performance Analysis 
The process typically includes defining key performance
indicators (KPIs), gathering relevant data, analyzing the data, and making informed decisions based on the findings
...Data Collection: Gathering relevant data from various sources, including financial records, sales reports, and
customer feedback
...
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