Customer Needs Assessment
Dimensions
Using Statistics for Predictive Analytics
Performance
Data Mining Techniques for Business Success
Big Data Knowledge
Big Data for Risk Management
Big Data Mining Techniques for Insights
Implement Predictive Modeling Techniques 
Customer churn prediction, credit scoring Decision Trees A flowchart-like structure that uses a tree-like model of decisions and their possible consequences
...Risk
assessment, customer segmentation Random Forest An ensemble learning method that constructs multiple decision trees at training time and outputs the mode of their predictions
...
Dimensions 
category, brand, SKU)
Customer (e
...Marketing Analytics In marketing analytics, dimensions enable the
assessment of campaign effectiveness
...Dimensions: Periodically assess and update dimensions to ensure they remain relevant to the organization’s evolving analytical
needs ...
Using Statistics for Predictive Analytics 
Customer churn prediction, credit scoring Decision Trees A model that uses a tree-like graph of decisions and their possible consequences
...Market segmentation, risk
assessment Random Forest An ensemble method that uses multiple decision trees to improve accuracy
...
Performance 
Order Fulfillment Time
Customer KPIs Indicators of customer satisfaction and engagement
...Continuous Improvement: Facilitates ongoing
assessment and enhancement of processes and practices
...
Data Mining Techniques for Business Success 
By leveraging these techniques, businesses can gain insights into
customer behavior, market trends, and operational efficiency
...Risk
Assessment Evaluating the impact of various factors on business risks
...
Big Data Knowledge 
Transactional Data Data generated from business transactions, including sales, purchases, and
customer interactions
...Finance: Fraud detection and risk
assessment using advanced analytics
...
Big Data for Risk Management 
Application Area Description Credit Risk Analyzing
customer data to assess creditworthiness and minimize defaults
...Key trends include: Artificial Intelligence (AI): AI will play a significant role in automating risk
assessment processes
...
Big Data Mining Techniques for Insights 
Sentiment analysis,
customer feedback analysis, and document classification
...Sales forecasting, real estate valuation, and risk
assessment ...
Utilizing Prescriptive Analytics for Optimization 
Marketing: Tailoring campaigns to target specific
customer segments and maximize return on investment
...Finance: Risk
assessment and portfolio optimization to enhance financial performance
...Competitive Advantage: Enables organizations to respond quickly to market changes and customer
needs ...
Aligning IT with Business 
Effective alignment can lead to improved decision-making, increased productivity, and better
customer service
...Encourage Continuous Improvement: Promote a culture of ongoing
assessment and adaptation
...
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