Customer Satisfaction Analysis
Measuring Success with Descriptive Analytics
Enabling Insight-Driven Marketing Campaigns
Research Analysis
Business Analytics Applications
Performance Improvement
Outcomes
Metrics Analysis
Data Mining Benefits for Companies 
This capability is crucial in various areas, including: Market
Analysis: Companies can identify emerging market trends and consumer preferences
...Product Development: Insights gained can guide the creation of products that meet
customer needs
...Customer
Satisfaction: Providing relevant suggestions improves customer satisfaction and loyalty
...
Streamlining Business Processes Using Analytics 
through the use of business analytics, particularly prescriptive analytics, which provides actionable insights based on data
analysis ...Anticipating
customer behavior and market trends
...Higher Customer
Satisfaction: Streamlined processes can lead to faster service delivery and improved product quality, enhancing customer experiences
...
Measuring Success with Descriptive Analytics 
Statistical
Analysis: Applying statistical techniques to summarize data and extract insights
...Enhancing
Customer Understanding: Analyzes customer behavior and preferences to improve service offerings
...Net Promoter Score (NPS) Measures customer loyalty and
satisfaction ...
Enabling Insight-Driven Marketing Campaigns 
Insight-driven marketing campaigns leverage data analytics to inform strategic decisions, optimize marketing efforts, and enhance
customer engagement
...Insight-driven marketing campaigns rely on a combination of data collection,
analysis, and actionable insights to improve marketing outcomes
...Enhance customer
satisfaction by ensuring popular items were always in stock
...
Research Analysis 
Research
analysis is a systematic examination of data and information to understand, interpret, and derive insights that can inform business decisions
...crucial role in business analytics, enabling organizations to make data-driven decisions, optimize operations, and enhance
customer experiences
...Human Resources In human resources, research analysis aids in: Analyzing employee performance and
satisfaction ...
Business Analytics Applications 
The applications of business analytics span various sectors and industries, leveraging statistical
analysis and data mining techniques to enhance decision-making processes
...It helps businesses understand
customer behavior, segment markets, and optimize marketing campaigns
...Sentiment Analysis: Analyzing customer feedback to gauge
satisfaction and brand perception
...
Performance Improvement 
Key Concepts Business Analytics: The practice of using data
analysis and statistical methods to inform business decisions
...Customer Satisfaction: Better performance often results in improved customer experiences
...
Outcomes 
business analytics and machine learning can be categorized into several types, depending on the context and objectives of the
analysis ...Projected
customer churn rate for the next year
...Customer
Satisfaction Scores: Metrics that assess customer satisfaction and loyalty, often through surveys and feedback
...
Metrics Analysis 
Metrics
analysis is a critical component of business analytics that involves the systematic examination of data to measure performance and inform decision-making
...By evaluating key performance indicators (KPIs), organizations can gain insights into their operations,
customer behavior, and overall effectiveness
...Customer
satisfaction scores, churn rates
...
User Metrics 
These metrics are essential for businesses to understand their audience, optimize offerings, and improve
customer satisfaction ...Analyzing User Metrics Once user metrics are collected, the next step is
analysis ...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...