Customer Sentiment
Neural Networks
Reports
Align Strategies with Market Insights
Data Analysis in Marketing
Data Visualization in Text Analytics
Business Analytics Applications
Improvements
Data Filtering 
Customer segmentation, marketing campaign targeting
...Sentiment analysis, topic modeling
...
Data 
Examples include:
Customer information Sales transactions Financial records Unstructured Data: Unstructured data lacks a predefined format, making it more challenging to analyze
...Price comparison,
sentiment analysis from reviews Transactional Data Data generated from transactions occurring within a business
...
Neural Networks 
Applications in Business Analytics Neural networks have a wide range of applications in business analytics, including:
Customer Segmentation: Identifying distinct customer groups based on purchasing behavior and demographics
...Sentiment Analysis: Assessing customer feedback and social media interactions to gauge public sentiment
...
Reports 
Textual Reports: These reports utilize text analytics to analyze unstructured data from sources such as
customer feedback, social media, and surveys
...Here are some applications of text analytics in reporting:
Sentiment Analysis: Understanding customer sentiment through feedback and reviews can help businesses tailor their products and services
...
Align Strategies with Market Insights 
Improved
Customer Satisfaction: Understanding customer needs leads to better products and services
...Social Media Monitoring: Analyzing social media platforms for customer
sentiment and trends
...
Data Analysis in Marketing 
Transactional Data Details of
customer transactions, including purchase amounts, frequency, and payment methods
...Social Media Data Insights gathered from social media platforms, including likes, shares, comments, and overall
sentiment analysis
...
Data Visualization in Text Analytics 
With the exponential growth of unstructured data, particularly from sources such as social media,
customer feedback, and online reviews, the need for effective visualization techniques has become increasingly crucial for businesses seeking to leverage text analytics for decision-making
...Sentiment Analysis Graphs Graphs that show the distribution of sentiments (positive, negative, neutral) across a dataset
...
Business Analytics Applications 
It helps businesses understand
customer behavior, segment markets, and optimize marketing campaigns
...Sentiment Analysis: Analyzing customer feedback to gauge satisfaction and brand perception
...
Improvements 
and text analytics, continuous improvements are essential for organizations aiming to enhance their operational efficiency,
customer satisfaction, and overall performance
...Improved
sentiment analysis, customer feedback interpretation, and automated response generation
...
Information Extraction 
techniques can significantly enhance decision-making processes, improve operational efficiency, and provide valuable insights into
customer behavior and market trends
...including: Finance: Extracting financial information from reports, news articles, and social media to assess market
sentiment and make investment decisions
...
Geschäftsiee und Selbstläufer 
Der Weg in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. vor Gründung des Unternehmens. Ein gute Geschäftsidee mit neuen und weiteren positiven Eigenschaften wird zur
"Geschäftidee u. Selbstläufer" ...