Diagnostic Reports
Requirements
Processes
Customer Insights
Establishing a Data Analysis Process
Data Analysis
Using Data Analysis for Continuous Improvement
The Business Value of Data Analysis
Marketing Analytics (K)
Reporting: Presenting findings in a clear and concise manner to stakeholders through dashboards,
reports, and visualizations
...Diagnostic Analytics Investigates the reasons behind past performance, identifying factors that contributed to successes or failures
...
Frameworks Below are some of the most common frameworks used in business analytics: Descriptive Analytics
Diagnostic Analytics Prescriptive Analytics Predictive Analytics Visualization Frameworks Key Components of Data Analysis Frameworks Most data analysis frameworks consist of several
...Reporting Communicating findings through
reports, dashboards, or presentations
...
Requirements from databases Tableau Data Visualization Tool Creating interactive dashboards and
reports Power BI Business Analytics Tool Data visualization and business intelligence 3
...Diagnostic Analysis: Investigates the causes of past outcomes by analyzing data
...
Processes Data Analysis Processes Descriptive analysis Inferential analysis
Diagnostic analysis Predictive analysis Data Visualization Processes Charts and graphs Dashboards Heat maps
...
Customer Insights Sales
reports and CRM data
...Diagnostic Analytics: Exploring data to understand the reasons behind certain trends
...
Establishing a Data Analysis Process External Data Data obtained from outside the organization, including market research, industry
reports, and social media analytics
...Diagnostic Analysis Explores data to understand causes of past outcomes
...
Data Analysis The main types include: Descriptive Analytics
Diagnostic Analytics Predictive Analytics Prescriptive Analytics Descriptive Analytics Descriptive analytics is the first step in the data analysis process
...Predictive analytics, data management Google Data Studio Creating
reports and dashboards Integration with Google services, easy sharing Challenges in Data Analysis Despite its benefits, data analysis comes with several
...
Using Data Analysis for Continuous Improvement Sales
reports, customer feedback analysis
Diagnostic Analysis Examines data to understand why something happened
...
The Business Value of Data Analysis Sales
reports, financial statements
Diagnostic Analysis Explains why certain events occurred
...
Data Analysis Framework for Business Professionals Sales
reports, customer demographics
...Diagnostic Analysis Explores data to determine causes of trends or anomalies
...
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