Financial Analysis
Techniques for Building Predictive Models
Data Auditing
Data Mining for Developing Business Strategies
Data Enrichment
Key Metrics for Big Data Success
Performance Goals
Big Data Analytics for E-commerce Growth
Operational Metrics Overview 
Defect rates, customer satisfaction scores
Financial Metrics Evaluates the financial performance of operations
...Analysis: Analyze the data to gain insights and identify trends
...
Metrics Metrics can provide insights into operational efficiency,
financial performance, customer satisfaction, and much more
...Prescriptive Metrics: These metrics provide recommendations for actions to improve performance based on predictive
analysis ...
Techniques for Building Predictive Models Simplicity, ease of interpretation Logistic Regression A regression
analysis used for prediction of outcome of a categorical dependent variable based on one or more predictor variables
...Speech recognition,
financial forecasting Highly flexible, capable of learning complex patterns 3
...
Data Auditing Risk Management: Identifies potential risks associated with data inaccuracies that could lead to
financial losses
...Data
Analysis: Analyze the collected data for inconsistencies, errors, and anomalies
...
Data Mining for Developing Business Strategies Data Selection: Selecting a subset of data relevant to the
analysis task
...Fraud Detection
Financial institutions utilize data mining techniques to detect unusual patterns that may indicate fraudulent activities
...
Data Enrichment Brand management, customer feedback
analysis Sources of Data for Enrichment Data can be enriched from a variety of sources, including: External data providers Internal customer databases Public records and government databases Social media platforms Web scraping
...Finance: Assessing credit risk by incorporating external
financial data
...
Key Metrics for Big Data Success Timeliness: The availability of data when needed for
analysis ...Return on Investment (ROI) ROI is a crucial metric for evaluating the
financial success of big data initiatives
...
Performance Goals the definition, types, importance, and methods for setting performance goals in the context of business analytics and data
analysis ...It considers multiple perspectives, including
financial, customer, internal processes, and learning and growth, ensuring a holistic approach to performance management
...
Big Data Analytics for E-commerce Growth behavior Social media interactions Email marketing campaigns Customer feedback and reviews By utilizing data
analysis techniques, e-commerce businesses can transform this data into actionable insights that drive growth
...Analytics can help identify suspicious transactions and patterns indicative of fraud, thereby protecting businesses from
financial losses
...
Visual Tools Overview Increased Engagement: Interactive visualizations can engage users, encouraging exploration and deeper
analysis of the data
...Sales trends,
financial reports
...
Geschäftsiee Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr viel, bis ein grosser Erfolg entsteht ...
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