Google Trends
Operational Analytics
Data Analysis in Marketing
Intelligence
Enabling Predictive Insights in Marketing
Visualizing Customer Behavior Insights
Analytics Reports
Data-Driven Marketing
Visualizing Relationships in Business Data 
By employing various visualization techniques, businesses can identify
trends, patterns, and correlations that may not be immediately obvious through raw data analysis
...Google Data Studio: A free tool that allows users to create interactive dashboards and reports
...
Operational Analytics 
Data Warehousing: Solutions like Amazon Redshift and
Google BigQuery store and manage large volumes of data
...Machine Learning: Algorithms can be applied to predict future
trends based on historical data
...
Data Analysis in Marketing 
marketing involves the systematic application of statistical and analytical methods to understand consumer behavior, assess market
trends, and optimize marketing strategies
...tools are available for marketers to perform data analysis: Tool Description
Google Analytics A web analytics service that tracks and reports website traffic, providing insights into user behavior
...
Intelligence 
The main types include: Descriptive Intelligence: This type focuses on summarizing past data to understand
trends and patterns
...Cloud-based BI Solutions: Platforms like
Google Data Studio and Microsoft Azure provide scalable BI solutions that can be accessed from anywhere, facilitating collaboration and real-time data analysis
...
Enabling Predictive Insights in Marketing 
marketing refer to the use of data analysis and modeling techniques to forecast future customer behaviors, preferences, and
trends ...analytics: Tool/Technology Description
Google Analytics A web analytics service that tracks and reports website traffic, providing insights into user behavior
...
Visualizing Customer Behavior Insights 
an essential practice in business analytics that helps organizations understand their customers' preferences, habits, and
trends ...Google Data Studio: A free tool that allows users to create customizable reports and dashboards
...
Analytics Reports 
These reports provide a systematic way of presenting data and metrics, allowing stakeholders to understand
trends, patterns, and performance indicators
...Google Data Studio Free tool for creating customizable reports and dashboards with real-time data
...
Data-Driven Marketing 
This approach integrates various data sources to create a comprehensive view of customer behavior, preferences, and
trends ...Web Analytics: Platforms like
Google Analytics that provide insights into website traffic and user behavior
...
Building Data-Driven Solutions 
Sources Market research, social media analytics, and third-party data providers that offer insights into market
trends and consumer behavior
...Common tools used for visualization include: Data Visualization Tools such as Tableau, Power BI, and
Google Data Studio
...
Utilizing Visual Data Representation Techniques 
Faster Decision Making: Quick visual cues enable faster identification of
trends and patterns, supporting timely decision-making
...Google Data Studio: A free tool that transforms data into customizable informative reports and dashboards
...
Nebenberuflich selbstständig 
Nebenberuflich selbständig ist, wer sich neben seinem Hauptjob im Anstellungsverhältnis eine selbständige Nebentigkeit begründet.