Identify Strengths And Weaknesses
Analyzing Industry Trends
Overview of Marketing Performance
Business Performance Analysis
Text Analytics Applications
Topic Identification
Market Positioning
Performance Evaluation
Environment 
The term Environment in the context of business, particularly within the fields of business, business analytics,
and big data, refers to the various external and internal factors that influence an organization’s operations and decision-making processes
...Risk Management:
Identifying potential risks allows organizations to prepare and mitigate adverse effects
...Tool/Framework Description SWOT Analysis A strategic planning tool used to identify
strengths,
weaknesses, opportunities, and threats
...
Analyzing Industry Trends 
Analyzing industry trends is a critical aspect of business analytics that allows organizations to
identify patterns, forecast future developments,
and make informed strategic decisions
...SWOT Analysis: Evaluating the
strengths,
weaknesses, opportunities, and threats related to a business or industry
...
Overview of Marketing Performance 
Marketing performance refers to the measurement
and analysis of marketing activities and their effectiveness in achieving business objectives
...Analysis Techniques: Descriptive analytics techniques are employed to analyze historical data and
identify trends, patterns, and insights
...Benchmarking: Comparing performance metrics against industry standards or competitors to identify
strengths and
weaknesses ...
Business Performance Analysis 
Business Performance Analysis (BPA) is a systematic approach to evaluating an organization's performance in terms of its goals
and objectives
...Purpose of Business Performance Analysis The primary purpose of BPA is to
identify areas of strength and weakness within an organization
...Applications SWOT Analysis A framework for identifying
Strengths,
Weaknesses, Opportunities, and Threats
...
Text Analytics Applications 
It encompasses a range of techniques used to analyze
and extract meaningful insights from unstructured text data
...Customer Reviews
Identifying
strengths and
weaknesses of products
...
Topic Identification 
Topic identification is a critical process in the fields of business analytics
and text analytics
...By
identifying prominent topics, businesses can tailor their strategies to meet customer needs, improve products, and enhance marketing efforts
...Methodologies There are several methodologies used for topic identification, each with its
strengths and
weaknesses ...
Market Positioning 
It involves defining the unique attributes of a product or service
and communicating these attributes to the target audience
...Identify Competitors: Analyze competitors to identify their
strengths and
weaknesses and understand their positioning strategies
...
Performance Evaluation 
management that involves assessing the effectiveness of an individual, team, department, or organization in achieving their goals
and objectives
...It is a systematic process that helps in measuring and improving performance,
identifying
strengths and
weaknesses, and setting future targets
...
Data Mining for Identifying New Markets 
Data mining is a powerful analytical tool that businesses utilize to discover patterns
and extract valuable insights from large sets of data
...In the context of
identifying new markets, data mining can help organizations recognize emerging trends, customer preferences, and untapped opportunities
...Competitive Analysis: Businesses can analyze competitors'
strengths and
weaknesses to identify gaps in the market
...
Data Analysis for Competitive Market Insights 
analytics that involves the systematic examination of data to gain valuable insights into market trends, customer behavior,
and competitive positioning
...Data analysis provides the tools necessary to interpret vast amounts of information, allowing businesses to
identify opportunities and threats within their markets
...Techniques include: SWOT analysis (
Strengths,
Weaknesses, Opportunities, Threats) Porter’s Five Forces analysis Benchmarking against industry standards Data Sources for Market Analysis Effective data analysis relies on diverse data sources
...
Notwendiges Eigenkapital für die
Geschäftsiee als Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr besonders viel, bis sich ein grosser Erfolg einstellt ...