Increase Sales
Customer Journey Mapping Overview
Trends Analysis for Improvement
Customer Behavior Analysis
Customer Segmentation Insights
Evaluating Business Performance with BI
Visualizing Relationships in Business Data
Data Mining for Analyzing Advertising Effectiveness
Customer Journey Mapping Overview 
experience: By identifying pain points and areas for improvement, businesses can enhance the overall customer experience and
increase customer satisfaction
...Description Involve cross-functional teams Collaborate with teams from various departments, including marketing,
sales, and customer service, to ensure a holistic view of the customer journey
...
Trends Analysis for Improvement 
The analysis typically includes various data sets, such as
sales figures, customer behavior, and operational metrics
...This insight allowed them to optimize their inventory management and marketing strategies, resulting in a 15%
increase in sales during peak seasons
...
Customer Behavior Analysis 
This analysis helps organizations tailor their marketing strategies, improve customer satisfaction, and ultimately drive
sales growth
...Increased Revenue: By optimizing marketing efforts based on customer behavior, businesses can increase conversion rates and sales
...
Customer Segmentation Insights 
Increased customer satisfaction: By delivering relevant and personalized products or services, businesses can enhance customer satisfaction and loyalty
...For example: Case Study 1: Company A increased its
sales by 20% by targeting high-income customers with personalized promotions
...
Evaluating Business Performance with BI 
KPI Description Importance Revenue Growth Rate Measures the
increase in a company's
sales over a specific period
...
Visualizing Relationships in Business Data 
Analyzing correlations between
sales and marketing spend
...dashboards, they identified underperforming stores and adjusted their marketing strategies accordingly, resulting in a 15%
increase in sales over six months
...
Data Mining for Analyzing Advertising Effectiveness 
Sales Data: Information on sales volume and revenue generated during and after advertising campaigns
...Increased ROI by 30% through targeted campaigns
...
Conducting Statistical Analysis for Growth 
Measure Description Example Mean The average value of a dataset Average
sales per month Median The middle value when data is ordered Median income of customers Mode The most
...As the business landscape continues to evolve, the importance of statistical analysis will only
increase, making it a vital skill for professionals across all industries
...
Essential Performance Metrics Defined 
that businesses should pay attention to: Metric Description Revenue Growth Measures the
increase in revenue over a specific period, indicating the business's ability to generate more income
...Acquisition Cost (CAC) Calculates the cost of acquiring a new customer, helping businesses understand their marketing and
sales efficiency
...
Advanced Data Mining for Business Strategies 
Sales Sales forecasting, lead scoring, and customer relationship management
...Increased Efficiency: Automation of data analysis processes reduces time and costs
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...