Market Behavior
Analyze Business Intelligence
Data Mining for Developing Business Strategies
Maximizing Business Intelligence
Strategies
Visual Context
Business Intelligence
Guiding Organizational Strategy with Insights
Operational Efficiency 
Operational Efficiency Operational efficiency is crucial for organizations seeking to maintain a competitive edge in the
market ...Predict future trends and customer
behavior ...
Utilizing Data for Growth 
Enhanced Customer Experience: Understanding customer
behavior through data allows businesses to tailor their offerings and improve satisfaction
...Competitive Advantage: Companies that effectively utilize data can identify
market trends and stay ahead of competitors
...
Analyze Business Intelligence 
Sales reports, customer
behavior analysis Diagnostic Analytics Examines data to determine the cause of past outcomes
...Competitive Advantage: Companies that effectively leverage BI can gain a significant edge over competitors by responding quickly to
market changes
...
Data Mining for Developing Business Strategies 
Enhanced Customer Insights Understanding customer
behavior helps in tailoring products and services
...Marketing and Sales Businesses use data mining to analyze customer data and identify buying patterns, enabling targeted marketing campaigns and personalized offers
...
Maximizing Business Intelligence 
Enhanced Customer Experience Understanding customer
behavior enables personalized services
...Real-Time Analytics: The demand for real-time data analysis is growing, allowing businesses to react swiftly to
market changes
...
Strategies 
DDDM include: Data Collection: Gathering relevant data from various sources, including internal databases and external
market research
...This strategy is particularly useful in: Customer
Behavior: Predicting purchasing patterns and preferences
...
Visual Context 
Sales performance,
market share analysis
...Customer
behavior analysis, resource allocation
...
Business Intelligence 
Enhanced Customer Insights: Understanding customer
behavior and preferences can lead to better service and product offerings
...Competitive Advantage: Organizations that effectively utilize BI can respond more quickly to
market changes
...
Guiding Organizational Strategy with Insights 
Prescriptive Analytics Data Collection: Gathering relevant data from various sources, including internal databases,
market research, and customer feedback
...various domains within an organization, including: Marketing Analytics: Tailoring marketing strategies based on customer
behavior and preferences
...
Key Analytical Techniques 
Customer Segmentation Identifying distinct customer groups based on purchasing
behavior ...Marketing Strategy Determining the most effective marketing channels and campaigns
...
Notwendiges Eigenkapital für die
Geschäftsiee als Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr besonders viel, bis sich ein grosser Erfolg einstellt ...