Market Research Reports
Risk Prediction
Statistical Techniques
Solutions
Actionable Insights
Understanding Customer Needs with BI
Conducting Statistical Analyses for Businesses
Key Insights Generation
Landscape 
Sales records, customer databases, financial
reports External Data Data obtained from outside the organization
...Market research, social media data, competitor analysis Structured Data Data that is organized in a defined manner
...
Risk Prediction 
Risk prediction helps businesses proactively manage these uncertainties by analyzing historical data,
market trends, and other relevant factors
...key components: Data Collection: Gathering relevant data from various sources, including internal databases, market
research, and external
reports ...
Statistical Techniques 
Descriptive Statistics Summarize and describe data characteristics Sales
reports, customer demographics Regression Analysis Model relationships between variables Sales forecasting,
marketing effectiveness
...Regression Analysis Model relationships between variables Sales forecasting,
marketing effectiveness Time Series Analysis Analyze data points collected or recorded at specific time intervals Stock price analysis,
...ANOVA (Analysis of Variance) Compare means among three or more groups Market
research, product testing Cluster Analysis Group similar data points for segmentation Customer segmentation, market segmentation
...
Solutions 
Google Data Studio A free tool that turns data into customizable informative
reports and dashboards
...Marketing performance tracking, website analytics
...Market
research, risk analysis
...
Actionable Insights 
Competitive Advantage: Organizations that leverage actionable insights can stay ahead of competitors by anticipating
market trends
...Market
Research Studies and
reports that analyze market conditions and consumer behavior
...
Understanding Customer Needs with BI 
Decision-Making: BI provides data-driven insights that help businesses make informed decisions regarding product development,
marketing strategies, and customer engagement
...The process of gathering data from various sources, including customer interactions, sales data, and market
research ...Reporting Creating
reports that summarize findings and insights for decision-makers
...
Conducting Statistical Analyses for Businesses 
Identifying Trends: Statistical tools can help identify
market trends and consumer behavior
...Sales
reports, customer demographics Inferential Statistics Uses a random sample of data to make inferences about a larger population
...Market
research, opinion polls Predictive Analytics Uses historical data to predict future outcomes
...
Key Insights Generation 
The ultimate goal is to provide stakeholders with a clear understanding of business performance and
market trends
...Market
research, sales forecasting Data Mining Extracting patterns from large data sets using machine learning and statistical methods
...Google Analytics: A web analytics service that tracks and
reports website traffic
...
Analyze Performance Metrics 
Data Intelligence 
Competitive Advantage: Organizations that effectively leverage data intelligence can identify
market trends and consumer preferences, allowing them to stay ahead of competitors
...Dashboards,
reports, and infographics
...Quality control, market
research ...
Nebenberuflich selbstständig 
Nebenberuflich selbständig ist, wer sich neben seinem Hauptjob im Anstellungsverhältnis eine selbständige Nebentigkeit begründet.