Market Risk Analysis
Data Forecasting
Analytics Framework
Data Collection
Improving Customer Insights Through Analytics
Impact Assessment
Business Insights
Big Data Insights Overview
Real-Time Big Data 
Real-Time Big Data refers to the processing and
analysis of large volumes of data as it is generated, allowing businesses to make immediate decisions based on the most current information available
...Decision-Making Real-time insights allow businesses to make informed decisions quickly, enhancing responsiveness to
market changes
...wide range of applications across various industries, including: Finance: Fraud detection, algorithmic trading, and
risk management
...
Key Metrics for Data Analysis Data
analysis is a critical process in business analytics that involves collecting, processing, and interpreting data to make informed decisions
...Customer Acquisition Cost (CAC) The total cost of acquiring a new customer, including
marketing and sales expenses
...Indicates the
risk level associated with the company's capital structure
...
Data Forecasting organizations can anticipate future developments, thus allowing them to allocate resources more effectively and mitigate
risks
...Applications Qualitative Forecasting Based on expert opinions and
market research
...Marketing impact
analysis, resource allocation
...
Analytics Framework This framework encompasses various methodologies, tools, and processes that facilitate the collection, processing, and
analysis of data
...Risk assessment, demand forecasting
...Competitive Advantage: Organizations that leverage analytics can better anticipate
market trends and respond proactively
...
Data Collection In the realm of business and business analytics, data collection plays a critical role in understanding
market trends, consumer behavior, and operational efficiency
...include: Surveys and Questionnaires Experiments Observational Studies Secondary Data
Analysis Qualitative Data Collection: This method involves collecting non-numerical data to understand concepts, opinions, or experiences
...Risk Management: Understanding data patterns and anomalies can help businesses identify potential risks and mitigate them proactively
...
Improving Customer Insights Through Analytics Customer segmentation, sales
analysis, and trend identification
...Personalized
marketing strategies, inventory management, and pricing optimization
...Increased Customer Retention: Predictive analytics can identify at-
risk customers, allowing businesses to implement retention strategies
...
Impact Assessment It plays a crucial role in business analytics and data
analysis by providing insights into the potential outcomes of decisions, thereby aiding organizations in making informed choices
...Financial forecasting,
market analysis Qualitative Analysis Focuses on non-numerical data to evaluate impacts through interviews, surveys, and case studies
...Risk Mitigation: Identifies potential risks and negative impacts, allowing organizations to develop strategies to mitigate them
...
Business Insights Business Insights refers to the process of analyzing data to gain a deeper understanding of business performance and
market trends
...Prescriptive Analytics: This type recommends actions based on the
analysis of data and predictive models
...Risk Management: Analyzing past incidents can help organizations identify potential risks and develop strategies to mitigate them
...
Big Data Insights Overview Business Function Impact of Big Data
Marketing Improved targeting and personalization of marketing campaigns through customer insights
...Data Warehousing: A system used for reporting and data
analysis, which acts as a central repository of integrated data from multiple sources
...Finance
Risk management and fraud detection through transaction analysis
...
Improve Business Adaptability with Analytics Understanding Business Adaptability Business adaptability refers to an organization's ability to respond to changes in the
market, customer preferences, and technological advancements
...Sales reports, customer feedback
analysis Predictive Analytics Uses statistical models and machine learning techniques to forecast future outcomes
...Sales forecasting,
risk assessment Prescriptive Analytics Recommends actions based on data analysis to achieve desired outcomes
...
Selbstständig machen mit Ideen 
Der Weg in die Selbständigkeit beginnt nicht mit der Gründung eines Unternehmens, sondern davor - denn: kein Geschäft ohne Geschäftsidee. Eine gute Geschäftsidee fällt nicht immer vom Himmel und dem Gründer vor die auf den Schreibtisch ...
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