Marketing Reporting
Sales Analysis
Revenue Forecasting
Data Analysis Insights
Evaluating Sales Performance Metrics
Analytical Framework
Practical Data Analysis Approaches
Leveraging Data Science for Business Intelligence
Records 
Customer Insights: Analyzing customer records can reveal trends and preferences, enabling targeted
marketing strategies
...Improved
Reporting: Streamlines the reporting process by providing readily available data
...
Sales Analysis 
Customizable dashboards,
reporting tools, and integration with other applications
...HubSpot An inbound
marketing and sales platform that provides sales analytics tools
...
Revenue Forecasting 
These tools can help automate data collection, analysis, and
reporting ...Engage Cross-Functional Teams: Involve various departments, such as sales,
marketing, and finance, to gather diverse insights
...
Data Analysis Insights 
Business intelligence and
reporting ...Applications of Data Analysis in Business Data analysis is applied across various business functions, including:
Marketing: Analyzing customer behavior and campaign effectiveness to optimize marketing strategies
...
Evaluating Sales Performance Metrics 
Total Sales and
Marketing Expenses / Number of New Customers Acquired Customer Lifetime Value (CLV) The total revenue expected from a customer throughout their relationship with the company
...Regular Review and
Reporting Establishing a routine for reviewing sales performance metrics is crucial
...
Analytical Framework 
Analytical frameworks are crucial in various business functions, including
marketing, finance, operations, and strategic planning
...Performance
reporting, trend analysis
...
Practical Data Analysis Approaches 
Applications of Descriptive Analysis Descriptive analysis is commonly used in: Sales
reporting Customer segmentation Market research 2
...Applications of Prescriptive Analysis Prescriptive analysis is beneficial for: Supply chain management
Marketing strategy optimization Resource allocation 5
...
Leveraging Data Science for Business Intelligence 
Key components of BI include: Data Mining
Reporting Online Analytical Processing (OLAP) Performance Metrics and Benchmarking Data Visualization The Role of Data Science in Business Intelligence Data Science encompasses a range of techniques and tools that can significantly enhance
...By segmenting customers based on their buying behavior, they were able to tailor
marketing strategies, resulting in a 20% increase in sales
...
Data Utilization 
Increased Revenue: Understanding customer behavior through data can lead to targeted
marketing and increased sales
...predictive modeling Google Analytics Web analytics Tracking and
reporting website traffic SQL Database management and querying Extracting and manipulating data from databases
...
Key Performance 
Implement a Monitoring System: Create a system for regularly tracking and
reporting on KPIs
...Sales growth rate Average deal size Customer acquisition cost
Marketing KPIs: Return on marketing investment (ROMI) Website traffic Lead conversion rate Financial KPIs: Net profit
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...