Personalized Recommendations
Vision
Predictive Customer Analytics Techniques
Enhancing Customer Loyalty through Data Insights
Data-Driven
Machine Learning Techniques
Big Data and Digital Transformation
Trends in Customer Behavior
Data-Driven Marketing Decisions 
Personalization: Data-driven insights facilitate
personalized marketing efforts, enhancing customer experience and loyalty
...Outcome Netflix Utilized viewing data to personalize content
recommendations ...
Vision 
Analytics in Shaping Vision Prescriptive analytics plays a crucial role in developing a clear vision by providing actionable
recommendations based on data analysis
...Retail Industry: A major retailer used prescriptive analytics to develop a vision for enhancing customer experience through
personalized marketing strategies
...
Predictive Customer Analytics Techniques 
SAS Customer Intelligence A comprehensive solution for customer analytics that helps businesses drive
personalized marketing campaigns
...Enhanced Customer Engagement: Predictive analytics helps businesses anticipate customer needs and provide tailored
recommendations, leading to improved customer satisfaction and loyalty
...
Enhancing Customer Loyalty through Data Insights 
Data insights enable businesses to create
personalized experiences that enhance customer satisfaction and loyalty
...Strategies for personalization include: Personalized email marketing campaigns Customized product
recommendations Targeted promotions based on purchase history 4
...
Data-Driven 
Customer Insights Analyzing customer data helps businesses understand preferences and behaviors, allowing for
personalized marketing
...data-driven strategies, leading to significant improvements in performance: Amazon: Utilizes customer data to personalize
recommendations, optimize inventory management, and improve logistics
...
Machine Learning Techniques 
Customer Relationship Management: Enhancing customer experiences through
personalized recommendations ...
Big Data and Digital Transformation 
companies to analyze customer behavior and preferences, allowing for: Tailored marketing strategies Enhanced product
recommendations Improved customer satisfaction 3
...Big Data to analyze customer purchasing patterns, optimizing inventory management and enhancing customer experiences through
personalized recommendations
...
Trends in Customer Behavior 
Aspects of this trend include: Targeted Marketing: Utilizing data analytics to create
personalized marketing campaigns that resonate with specific customer segments
...Customized
Recommendations: Providing product recommendations based on past purchases and browsing behavior
...
Data Mining for Analyzing Customer Interactions 
Enhance customer service through
personalized interactions
...Increased sales through personalized
recommendations ...
Big Data Use Cases in Education Sector 
Personalized Learning Big Data enables personalized learning experiences tailored to the needs of individual students
...Career Counseling: Providing data-driven
recommendations for students based on their skills and interests
...
Notwendiges Eigenkapital für die
Geschäftsiee als Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr besonders viel, bis sich ein grosser Erfolg einstellt ...