Social Media Data
Understanding Predictive Analytics Framework
Analyzing Customer Feedback for Performance Improvement
Understanding Customer Segmentation through Predictions
Customer Loyalty
Optimizing Marketing Efforts through Predictions
Applications
Textual Analysis Methods
Framework 
In the context of business analytics and
data analysis, a framework refers to a structured approach or methodology used to guide the process of analyzing data and making business decisions
...The process of gathering relevant data from various sources, including internal databases, external data providers, and
social media ...
Applications 
By leveraging
data, organizations can uncover insights, predict trends, and optimize operations
...Sentiment Analysis: Statistical methods analyze consumer feedback and
social media data to gauge public sentiment towards brands and products
...
Understanding Predictive Analytics Framework 
branch of advanced analytics that uses various statistical techniques, including machine learning, predictive modeling, and
data mining, to analyze current and historical data and make predictions about future events
...External Data Sources: Market research reports,
social media, public datasets, and third-party data providers
...
Analyzing Customer Feedback for Performance Improvement 
Quantitative
data; easy to analyze
...Social Media Monitoring Analyzing customer comments and feedback on social platforms
...
Understanding Customer Segmentation through Predictions 
Segmentation Predictive analytics utilizes statistical algorithms and machine learning techniques to analyze historical
data and make predictions about future events
...Customer Segmentation Data Collection: Gather data from various sources, including customer transactions, surveys, and
social media interactions
...
Customer Loyalty 
Engagement: Actively engaging with customers through
social media, newsletters, and events can strengthen relationships
...Customer Segmentation: Analyzing text
data allows for more effective segmentation of customers based on preferences and behaviors
...
Optimizing Marketing Efforts through Predictions 
A significant component of this approach is predictive analytics, which involves using historical
data, statistical algorithms, and machine learning techniques to identify the likelihood of future outcomes
...Data Collection: Gathering relevant data from various sources, including customer interactions, sales transactions, and
social media ...
Applications 
In the realm of Business, Business Analytics, and
Data Mining, the applications of these fields are vast and varied
...Sentiment Analysis Sentiment analysis involves analyzing customer opinions and feedback from various sources, including
social media, reviews, and surveys
...
Textual Analysis Methods 
Textual analysis methods are techniques used to analyze textual
data to extract meaningful insights, patterns, and trends
...Market Research Understanding market trends and consumer preferences through the analysis of
social media and online content
...
Strategic Insights 
Strategic insights refer to the actionable information derived from
data analysis, aimed at enhancing decision-making processes within organizations
...Language Processing (NLP): Enables the analysis of textual data, allowing organizations to gain insights from customer reviews,
social media, and other text-based sources
...
Nebenberuflich (nebenbei) selbstständig m. guten Ideen
Der Trend bei der Selbständigkeit ist auf gute Ideen zu setzen und dabei vieleich auch noch nebenberuflich zu starten - am besten mit einem guten Konzept ...