Social Media Data
Behavioral Analysis
Layers
Market Research
Building a Data Mining Framework for Analysis
Data Mining in the Age of Big Data
Predictive Analytics for Customer Insights
Evaluating Trends in Market Research
Enhancing Customer Engagement with BI 
refers to the technologies, applications, and practices for the collection, integration, analysis, and presentation of business
data ...Examples of real-time analytics applications include: Monitoring
social media interactions to address customer concerns
...
Behavioral Analysis 
Overview In the realm of business, behavioral analysis leverages
data to identify patterns and trends in consumer behavior
...Website optimization, user experience improvement
Social Media Analysis Examining social media interactions to understand customer sentiment and engagement
...
Layers 
In the context of business and business analytics, "layers" refer to the various levels of
data processing and analysis that contribute to decision-making and strategic planning
...collecting data from various sources, which can include: Internal databases Market research Customer feedback
Social media Third-party data providers Effective data collection techniques ensure that the data gathered is relevant, accurate, and timely
...
Market Research 
component of business analytics and business intelligence, helping organizations make informed decisions based on empirical
data rather than intuition alone
...Social Media Monitoring Tracking social media platforms for consumer sentiment
...
Building a Data Mining Framework for Analysis 
Data mining is a crucial process in the field of business analytics that involves discovering patterns and extracting valuable insights from large sets of data
...market research,
social media) 3
...
Data Mining in the Age of Big Data 
Data mining is the process of discovering patterns and knowledge from large amounts of data
...Volume: Refers to the vast amounts of data generated from various sources such as
social media, sensors, transactions, and more
...
Predictive Analytics for Customer Insights 
analytics for customer insights is a powerful tool used by businesses to forecast future customer behavior based on historical
data ...Key Concepts Data Collection: Gathering data from various sources such as customer transactions,
social media interactions, and customer feedback
...
Evaluating Trends in Market Research 
Evaluating trends in market research involves analyzing
data to uncover patterns and insights that can inform decision-making
...Descriptive Statistics: Summarizing data using measures such as mean,
median, and mode
...Integration of
Social Media: Analyzing social media data to gauge consumer sentiment and emerging trends
...
Analyzing User Engagement 
Social Shares The number of times content is shared on social
media ...By leveraging historical
data, businesses can forecast future user behaviors and trends
...
Data Mining Applications in Human Resources 
Data mining, a subset of business analytics, refers to the process of discovering patterns and extracting valuable information from large sets of data
...Social Media Analysis: Data mining tools can evaluate candidates' social media presence to gauge their personality traits and cultural fit within the organization
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...