Social Media Monitoring
Understanding Consumer Insights Through Data
Identifying Market Opportunities
Key Data Mining Techniques to Implement
BI Practices
Real-Time Data Analysis for Businesses
Data Analysis for Risk Management
Streamline Customer Service
Data Analysis Techniques for Strategic Planning 
This technique is increasingly important in strategic planning, especially with the rise of
social media and customer feedback
...Topic Modeling Natural Language Processing (NLP) Applications: Brand
Monitoring Customer Feedback Analysis 6
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Understanding Consumer Insights Through Data 
It is often collected through: Focus groups Interviews Open-ended surveys
Social media monitoring Quantitative Data Quantitative data involves numerical values that can be analyzed statistically
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Identifying Market Opportunities 
Techniques include: Data Analytics Customer Feedback
Social Media Monitoring 4
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Key Data Mining Techniques to Implement 
Hierarchical Clustering DBSCAN Gaussian Mixture Models (GMM) Clustering can be used for market segmentation,
social network analysis, and organizing computing clusters
...Analysis Topic Modeling Named Entity Recognition (NER) Text mining is used in customer feedback analysis, social
media monitoring, and content recommendation systems
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BI Practices 
It involves gathering data from various sources, which can include: Internal databases External data sources
Social media platforms Customer feedback 2
...Management BI practices also include performance management, which involves setting KPIs (Key Performance Indicators) and
monitoring them over time
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Real-Time Data Analysis for Businesses 
Key Components of Real-Time Data Analysis Data Sources: Real-time data can be sourced from various channels including
social media, IoT devices, transaction records, and customer interactions
...of Real-Time Data Analysis Real-time data analysis is applicable across various industries and functions: Retail:
Monitoring customer behavior and inventory levels to optimize sales and stock management
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Data Analysis for Risk Management 
Text Analytics Extracting insights from unstructured data sources such as
social media and customer feedback
...Monitoring and Review: Continuously monitoring the risk environment and reviewing the effectiveness of risk management strategies
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Streamline Customer Service 
Relationship Management (CRM) systems Using chatbots for initial customer interactions Leveraging
social media for customer engagement Data Analysis Analyzing customer feedback and behavior Identifying trends and patterns in service
...Performance
Monitoring Tracking the effectiveness of implemented strategies
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Maximizing Customer Satisfaction 
Social Media Monitoring Tools Monitor brand reputation and customer sentiment
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Building a Data Analysis Framework 
gathering relevant data from various sources, which may include: Surveys and questionnaires Transaction records
Social media Web analytics Market research studies It is essential to ensure that the collected data is accurate, reliable, and relevant to the business objectives
...Monitoring the outcomes of implemented changes to ensure effectiveness
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Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...