Statistical Analysis in Marketing
Future of Predictions
Predictive Models
The Future of Predictive Modeling Techniques
Using Infographics to Convey Information
Data
Big Data in Predictive Analytics
Big Data Concepts
Client Retention 
Increased Revenue: Loyal customers tend to purchase more frequently and spend more than new customers
...Predictive Analytics: Uses
statistical models and machine learning techniques to forecast future client behavior and identify at-risk clients
...Prescriptive Analytics: Provides recommendations on actions to take to improve retention based on data
analysis ...Customer Segmentation: Classifying clients into distinct groups based on behavior and preferences allows for targeted
marketing efforts
...
Improve Project Management through Data 
Project management is a critical discipline that
involves planning, executing, and closing projects effectively and efficiently
...Predictive Analytics: Uses
statistical models and machine learning techniques to predict future project outcomes
...Prescriptive Analytics: Provides recommendations on actions to take based on data
analysis, helping project managers optimize their strategies
...Company C
Marketing Campaign Utilized data analytics to analyze customer behavior and preferences
...
Operational Efficiency 
Operational efficiency refers to the ability of an organization to deliver products or services to its customers
in the most cost-effective manner while ensuring high quality
...Data
Analysis Employing business analytics to derive insights from data, helping to inform decision-making
...Predictive Analytics Uses
statistical models and machine learning techniques to forecast future outcomes
...Customer Segmentation: Organizations can use ML to analyze customer data and tailor
marketing strategies to specific segments
...
Future of Predictions 
The Future of Predictions
in the realm of business and business analytics is increasingly shaped by advancements in predictive analytics
...Overview of Predictive Analytics Predictive analytics involves using
statistical algorithms and machine learning techniques to identify the likelihood of future outcomes based on historical data
...Retail: Retailers analyze consumer behavior to optimize inventory, personalize
marketing strategies, and enhance customer loyalty
...big data in predictive analytics include: Volume: The sheer amount of data generated daily provides a rich source for
analysis ...
Predictive Models 
Predictive models are
statistical techniques used
in business analytics to forecast future outcomes based on historical data
...Predictive modeling is a crucial aspect of data
analysis, helping businesses optimize operations, enhance customer experiences, and improve overall performance
...Relationship Management (CRM): Predictive models help businesses identify high-value customers, forecast customer churn, and tailor
marketing strategies
...
The Future of Predictive Modeling Techniques 
Predictive modeling techniques have evolved significantly over the past few decades, driven by advancements
in technology, data availability, and analytical methods
...Overview of Predictive Modeling Predictive modeling is a
statistical technique that uses historical data to predict future outcomes
...Time Series
Analysis Analyzes data points collected or recorded at specific time intervals to forecast future values
...Retail: Retailers employ predictive analytics for inventory management, customer segmentation, and personalized
marketing ...
Using Infographics to Convey Information 
Infographics are visual representations of information, data, or knowledge intended to present complex information quickly and clearly
...Type of Infographic Description Best Use Cases
Statistical Infographics Focus on data and statistics to convey a message
...Product comparisons, service offerings, and competitor
analysis ...HubSpot HubSpot, a leading
marketing software company, frequently uses infographics to present data-driven insights about marketing trends
...
Data 
In the realm of business analytics and machine learning, data serves as the foundational element that drives insights, decision-making, and strategic initiatives
...Insights: Analyzing customer data helps organizations understand preferences, behaviors, and trends, allowing for personalized
marketing strategies
...Operational Efficiency: Data
analysis can identify inefficiencies in processes, leading to optimized operations and cost reductions
...Predictive Analytics: Utilizes
statistical models and machine learning techniques to forecast future outcomes based on historical data
...
Big Data in Predictive Analytics 
In the realm of business, Big Data plays a crucial role in business analytics, particularly in the field of predictive analytics
...Predictive analytics leverages
statistical algorithms and machine learning techniques to identify the likelihood of future outcomes based on historical data
...Data Processing: Cleaning and transforming data to make it suitable for
analysis ...predictive analytics, including: Retail: Analyzing customer behavior to optimize inventory management and personalize
marketing strategies
...
Big Data Concepts 
Big Data refers to the vast volumes of data that are generated every second from various sources,
including social media, online transactions, and IoT devices
...Predictive Analytics: Uses
statistical models and machine learning techniques to forecast future outcomes
...Prescriptive Analytics: Suggests actions to achieve desired outcomes based on predictive
analysis ...Industry Application Retail Personalization of
marketing efforts and inventory management
...
Notwendiges Eigenkapital für die
Geschäftsiee als Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr besonders viel, bis sich ein grosser Erfolg einstellt ...