Total Quality Management
Resource Optimization
Analyze Marketing Performance using Data
Assessing Marketing Performance with Data
Interpreting Trends in Sales Data
Value
Profitability
Client Relationships
Key Success Factors in BI Projects 
Data
Quality and Governance High-quality data is the backbone of any successful BI project
...User Interface Is the tool user-friendly for non-technical users? Cost What are the
total costs of ownership? 6
...adapt to evolving requirements Organizations can adopt frameworks such as Scrum or Kanban to facilitate agile BI project
management ...
Resource Optimization Utilization The extent to which resources are used in relation to their
total capacity
...Logistics Improving supply chain operations by optimizing transportation routes and warehouse
management ...Resource Optimization While resource optimization offers numerous benefits, it also presents several challenges: Data
Quality: Poor quality data can lead to inaccurate analysis and suboptimal decisions
...
Analyze Marketing Performance using Data Customer Acquisition Cost (CAC) The
total cost of acquiring a new customer
...CRM Software: Customer relationship
management tools like Salesforce or HubSpot help track customer interactions and sales data
...Data
Quality: Inaccurate or incomplete data can lead to misleading conclusions
...
Assessing Marketing Performance with Data Lifetime Value (LTV) Estimates the
total revenue that a customer will generate during their relationship with a business
...CRM Systems: Utilize customer relationship
management systems to gather and analyze customer data
...Assessment Despite the advantages of data-driven marketing performance assessment, several challenges can arise: Data
Quality: Inaccurate or incomplete data can lead to misleading insights
...
Interpreting Trends in Sales Data Enhance inventory
management ...Customer Lifetime Value (CLV) The
total revenue expected from a customer over their lifetime
...Data
Quality: Poor-quality data can lead to inaccurate conclusions and misguided strategies
...
Value Customer Lifetime Value (CLV) The
total revenue expected from a customer over their entire relationship with a business
...Supply Chain
Management: Streamlining inventory management and logistics to reduce costs and improve service levels
...potential benefits of value creation and prescriptive analytics, organizations may face several challenges, including: Data
Quality: Inaccurate or incomplete data can lead to flawed insights and recommendations
...
Profitability Net Income /
Total Assets Return on Equity (ROE) Indicates how effectively a company uses shareholders' equity to generate profit
...Cost
Management: Efficient management of fixed and variable costs can enhance profit margins
...Challenges in Profitability Analysis While analyzing profitability is essential, several challenges can arise: Data
Quality: Poor quality or incomplete data can lead to inaccurate profitability assessments
...
Client Relationships Effective
management of client relationships can lead to improved sales, better client retention, and increased profitability
...Value Addition Continuously providing value through
quality products and services strengthens client trust
...Customer Lifetime Value (CLV) The
total revenue a business can expect from a single client over the duration of their relationship
...
Overview of Sales Data Analytics Data Cleaning Involves removing inaccuracies and inconsistencies from the data to ensure high-
quality analysis
...This includes metrics such as
total sales, average transaction value, and sales growth rates
...This can help in demand planning and inventory
management ...
Effectiveness Data
Quality: The accuracy, completeness, and reliability of data used in analytics processes
...Market Share Represents the percentage of an industry or market's
total sales that is earned by a particular company
...strategies to enhance effectiveness in prescriptive analytics: Invest in Data Infrastructure: Building robust data
management systems to ensure high-quality data availability
...
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