Total Return
Key Metrics for Big Data Analysis
Designing Targeted Marketing Strategies
Statistical Analysis for Business Performance Metrics
Financial Metrics for Operational Performance
Metrics Overview
Profitability
Efficiency
Key Metrics for Big Data Analysis 
Measurement: Can be assessed through
return on investment (ROI) calculations and impact on business performance
...Description Importance Accuracy Measures the proportion of true results among the
total cases examined
...
Designing Targeted Marketing Strategies 
consumer insights, companies can tailor their marketing efforts to specific segments, enhancing engagement and maximizing
return on investment (ROI)
...Click-Through Rate (CTR) The ratio of users who click on a specific link to the number of
total users who view a page
...
Statistical Analysis for Business Performance Metrics 
Total Sales and Marketing Expenses / Number of New Customers Acquired
Return on Investment (ROI) Measures the gain or loss generated relative to the investment cost
...
Financial Metrics for Operational Performance 
Market Share: Indicates the company's portion of
total sales in a specific market
...These metrics help businesses understand their ability to control costs and maximize
returns
...
Metrics Overview 
These metrics include revenue, profit margin,
return on investment (ROI), and cash flow
...Customer Acquisition Cost (CAC) The cost of acquiring a new customer Customer Lifetime Value (CLV) The
total revenue generated by a customer over their lifetime Return on Investment (ROI) The ratio of profit generated to the cost of investment
...
Profitability 
Net Income / Revenue
Return on Assets (ROA) Measures how efficiently a company uses its assets to generate profit
...Net Income /
Total Assets Return on Equity (ROE) Indicates how effectively a company uses shareholders' equity to generate profit
...
Efficiency 
Definition of Efficiency Efficiency can be defined as the ratio of useful output to
total input, often expressed as a percentage
...Total Cost/Total Units Produced
Return on Investment (ROI) Measures the gain or loss generated relative to the investment cost
...
Metrics for Assessing Performance Effectiveness 
in business analytics include: Sales Revenue Customer Acquisition Cost Customer Lifetime Value Profit Margin
Return on Investment (ROI) When it comes to assessing performance effectiveness, there are several key metrics that organizations can use to evaluate their performance
...Market Share Determines the percentage of the
total market that a company controls
...
Business Reports 
These reports analyze key performance indicators (KPIs) such as website traffic, conversion rates, and
return on investment (ROI) to assess the impact of marketing efforts on business growth
...common key performance metrics found in business reports are: Metric Description Revenue
Total income generated from sales or services
...
Profit Analysis 
including: Cost-Volume-Profit (CVP) Analysis Contribution Margin Analysis Break-Even Analysis Profit Margin Analysis
Return on Investment (ROI) Analysis Tools for Profit Analysis Businesses often utilize various tools and techniques to perform profit analysis effectively
...Break-Even Analysis Calculator Helps determine the point at which revenue equals
total costs
...
Geschäftsiee und Selbstläufer 
Der Weg in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. vor Gründung des Unternehmens. Ein gute Geschäftsidee mit neuen und weiteren positiven Eigenschaften wird zur
"Geschäftidee u. Selbstläufer" ...