Transactional Data
Building Data Insights
Knowledge
Data Diversification
Evaluating Operational Data
Analyze Sales Data for Growth Opportunities
Understanding Market Dynamics through Data
Drive Customer Engagement with Data
Key Components of Data Analysis Frameworks 
Data analysis frameworks are essential tools in the field of business analytics, providing structured methodologies for extracting insights from data
...Transactional Data: Information generated from business transactions
...
Input 
In the context of business and business analytics, the term "input" refers to the
data and information that are collected, processed, and analyzed to support decision-making processes
...Transactional Inputs: Data generated from business transactions, such as sales, purchases, and customer interactions
...
Building Data Insights 
Building
Data Insights refers to the process of analyzing and interpreting data to extract meaningful information that can inform business decisions
...Data Collection The process of gathering raw data from various sources, including
transactional systems, surveys, and social media
...
Knowledge 
In the context of business analytics and
data analysis, knowledge refers to the understanding and insights derived from data
...Transactional Data Data generated from transactions, such as sales and purchases
...
Data Diversification 
Data diversification refers to the practice of using a variety of data sources and types to improve business decision-making and analytics
...Case Study 2: Financial Services A prominent bank adopted data diversification by combining
transactional data, customer feedback, and economic indicators
...
Evaluating Operational Data 
Evaluating operational
data is a critical process in the field of business analytics that involves the analysis of data generated from day-to-day operations of a business
...Type of Data Description Examples
Transactional Data Data generated from transactions conducted by the business
...
Analyze Sales Data for Growth Opportunities 
In the realm of business, the analysis of sales
data plays a pivotal role in identifying growth opportunities
...including: Type of Data Description
Transactional Data Records of individual sales transactions, including date, amount, and customer details
...
Understanding Market Dynamics through Data 
Data analysis plays a pivotal role in uncovering insights about market behavior, customer preferences, and competitive landscapes
...Customer reviews, focus group feedback
Transactional Data Data generated from sales transactions and customer interactions
...
Drive Customer Engagement with Data 
In today's highly competitive business landscape, organizations are increasingly leveraging
data to enhance customer engagement
...Website click-through rates, social media engagement
Transactional Data Information on customer purchases and transactions
...
Analyzing Operational Data with BI 
Analyzing operational
data is a critical aspect of BI, enabling organizations to make informed decisions based on real-time insights
...It encompasses various types of data, including:
Transactional data Customer data Supply chain data Financial data Employee performance data 2
...
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