Customer Insights Framework
Assessing Marketing Effectiveness Thoroughly
Data Insights
Big Data Insights for Marketing
Designing Machine Learning Experiments for Success
Monitoring Success Through Business Metrics
Business Impact
Leveraging Big Data Insights
Assessing Marketing Effectiveness Thoroughly 
Strategy Optimization: Enables the refinement of marketing strategies based on data-driven
insights ...Performance Measurement: Provides a
framework for measuring the success of marketing initiatives against predefined goals
...Customer Acquisition Cost (CAC) Calculates the cost associated with acquiring a new customer
...
Data Insights 
Data
insights refer to the actionable conclusions drawn from data analysis that can drive business decisions and strategies
...In the realm of business, data insights play a crucial role in understanding market trends,
customer behavior, and operational efficiency
...Data Governance Data governance is a
framework that ensures data is managed properly throughout its lifecycle
...
Big Data Insights for Marketing 
marketing, enabling businesses to harness vast amounts of information to make informed decisions, tailor strategies, and enhance
customer experiences
...Importance of Big Data in Marketing Big Data provides marketers with valuable
insights that can enhance their strategies in numerous ways: Customer Segmentation: By analyzing data, businesses can identify distinct customer segments and tailor marketing efforts accordingly
...Apache Hadoop: An open-source
framework that allows for the distributed processing of large data sets across clusters of computers
...
Designing Machine Learning Experiments for Success 
Machine learning (ML) has become an integral part of business analytics, enabling organizations to extract
insights from vast amounts of data
...considerations include: Business Goals: Align the experiment with specific business goals, such as increasing sales, improving
customer satisfaction, or reducing operational costs
...1 Experimental
Framework Choose an appropriate experimental framework that suits the objectives and data
...
Monitoring Success Through Business Metrics 
By measuring key performance indicators (KPIs) and other relevant data, businesses can gain valuable
insights into their operations and make informed decisions to drive success
...These metrics can cover a wide range of aspects, including financial performance, operational efficiency,
customer satisfaction, and employee productivity
...Business Metrics for Performance Management Business metrics play a critical role in performance management by providing a
framework for evaluating and improving performance at all levels of the organization
...
Business Impact 
Customer Satisfaction: Evaluates how products and services meet or surpass customer expectations
...Number of Employees) x 100 Surveys and Feedback Collecting feedback through surveys can provide qualitative
insights into customer satisfaction and employee engagement
...Performance Improvement: Provides a
framework for continuous improvement initiatives
...
Leveraging Big Data Insights 
In the realm of business, leveraging big data
insights is critical for making informed decisions, enhancing operational efficiency, and gaining competitive advantages
...Improved
Customer Insights Understanding customer behavior helps in tailoring products and services
...businesses in analyzing big data: Tool/Technology Purpose Apache Hadoop A
framework for distributed storage and processing of large data sets
...
Key Insights Generation 
Key
Insights Generation is a fundamental aspect of business analytics, particularly within the realm of descriptive analytics
...Performance Measurement: Key insights provide a
framework for measuring business performance against established benchmarks
...Customer segmentation, fraud detection Predictive Analytics Using historical data to predict future outcomes
...
Understanding Data Governance 
Data governance is a comprehensive
framework that ensures the availability, usability, integrity, and security of data used in an organization
...Description Enhanced Decision Making Reliable data leads to better
insights and informed decisions
...Customer Trust Builds confidence in how organizations handle sensitive data
...
Evaluating Success with Metrics 
By utilizing various performance metrics, organizations can gain valuable
insights into their operations, make informed decisions, and drive growth
...Customer Acquisition Cost Calculates the cost of acquiring a new customer
...It provides a comprehensive
framework for measuring performance across four key perspectives: Financial Perspective Customer Perspective Internal Business Processes Learning and Growth By incorporating metrics from each of these perspectives, businesses can evaluate their performance holistically
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Unternehmensgründung. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte wohlüberlegt sein ...