Customer Service
Performance Insights
Operations
Data Analytics
Data Collection
Data Sources
Algorithms
Data Analysis for Target Market Identification
Evaluating Business Performance with BI 
Customer Acquisition Cost (CAC) Measures the cost associated with acquiring a new customer
...Self-
Service BI: Empowering business users to analyze data independently will reduce reliance on IT departments
...
Quality 
and text analytics, "quality" refers to the degree to which a product,
service, or process meets specified requirements and
customer expectations
...
Performance Insights 
Data Collection The process of gathering relevant data from various sources, including sales,
customer feedback, and operational metrics
...Healthcare: A hospital utilized data analytics to improve patient care by identifying bottlenecks in
service delivery, enhancing overall patient satisfaction
...
Operations 
In the context of business, operations refer to the activities that organizations engage in to produce goods and
services
...activities encompass a wide range of processes, from the procurement of raw materials to the delivery of final products to
customers
...
Data Analytics 
Overview In the modern business landscape, data analytics plays a crucial role in enhancing operational efficiency, improving
customer experience, and driving strategic decision-making
...Power BI A business analytics
service by Microsoft that provides interactive visualizations and business intelligence capabilities
...
Data Collection 
Market Understanding: Collecting data about
customers and competitors helps businesses understand market dynamics
...Focus Groups: Group discussions that explore opinions and attitudes towards a product or
service ...
Data Sources 
Some of the most prevalent data sources include:
Customer Relationship Management (CRM) Systems: Stores customer interactions, sales data, and
service records
...
Algorithms 
In business contexts, these outputs can range from insights about
customer behavior to forecasts of sales trends
...Apriori, FP-Growth Churn Prediction Identifying customers likely to stop using a
service ...
Data Analysis for Target Market Identification 
identification is a critical process in business analytics that involves the systematic examination of data to identify potential
customers for a product or
service ...
Enhance Business Strategies with Insights 
Microsoft Power BI: A business analytics
service that provides interactive visualizations and business intelligence capabilities
...Company C
Customer churn Analyzed customer behavior data to identify retention strategies
...
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