Descriptive Metrics
Data Analysis in Marketing
Statistical Methods in Business Intelligence
Enhance Financial Planning with Insights
Analytics Overview
Business Intelligence Tools
Models
Supply Chain
Customer Analytics 
different purpose: Type Description
Descriptive Analytics Analyzes historical data to understand past customer behavior and trends
...on Customer Experience: Analytics will increasingly focus on enhancing overall customer experience, rather than just sales
metrics ...
Data Analysis in Marketing Data Analysis Techniques in Marketing Several techniques are commonly used in data analysis for marketing:
Descriptive Analytics: This technique summarizes historical data to understand what has happened in the past
...It includes
metrics like sales figures and customer demographics
...
Statistical Methods in Business Intelligence The core components of BI include: Data Mining Reporting Performance
Metrics Predictive Analytics Data Visualization Importance of Statistical Methods in Business Intelligence Statistical methods are essential for transforming raw data into meaningful insights
...Statistical Method Description Applications
Descriptive Statistics Summarizes and describes the features of a dataset
...
Enhance Financial Planning with Insights It involves:
Descriptive Analytics: Analyzing historical data to understand trends and patterns
...Performance Measurement Analytics can provide deeper insights into performance measurement by tracking KPIs and financial
metrics over time
...
Analytics Overview Performance Optimization: By analyzing performance
metrics, businesses can identify areas for improvement and enhance operational efficiency
...Type of Analytics Description Common Techniques
Descriptive Analytics Analyzes historical data to understand what has happened in the past
...
Business Intelligence Tools encompass a variety of technologies and methodologies, including data mining, process analysis, performance benchmarking, and
descriptive analytics
...Dashboard Tools: Dashboards provide a consolidated view of key performance indicators (KPIs) and
metrics, allowing businesses to monitor performance in real-time
...
Models Models Models in business analytics can be categorized into several types based on their purpose and methodology:
Descriptive Models: These models summarize historical data and provide insights into past behaviors and trends
...Model Evaluation: Assess the model's performance using
metrics such as accuracy, precision, and recall
...
Supply Chain types: Type of Analytics Description
Descriptive Analytics Analyzes historical data to understand past performance
...Supplier Selection: Evaluating suppliers based on performance
metrics and cost-effectiveness
...
The Role of Analytics in Business Intelligence Performance Measurement: It allows businesses to track performance
metrics and key performance indicators (KPIs)
...Type of Analytics Description Use Cases
Descriptive Analytics Analyzes historical data to understand what has happened in the past
...
Insights Type of Insight Description Application
Descriptive Insights Provide a summary of historical data to understand what has happened
...Operational Data: Information from internal processes, supply chain, and production
metrics ...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...
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