Sales Management
Market Insights
Analyzing Market Trends with Data
Measuring Success of Business Strategies
Machine Learning for Performance Optimization
Research
Realizing Business Opportunities Through Data
Approaches
Business Analytics 
Understanding
sales performance over a quarter Data Visualization Graphical representation of data to identify trends
...Retail Analytics: Inventory
management and demand forecasting
...
Market Insights 
Risk
Management: Aids in identifying potential risks and developing mitigation strategies
...Gartner reports, Nielsen studies
Sales Data Analyzing historical sales data to identify trends and patterns
...
Analyzing Market Trends with Data 
Risk
Management: Understanding market fluctuations enables businesses to mitigate risks associated with market volatility
...Sales Data: Internal sales records provide insights into customer purchasing behavior
...
Measuring Success of Business Strategies 
Informed Decision-Making: Data-driven insights allow
management to make strategic adjustments as necessary
...Total
Sales and Marketing Expenses / Number of New Customers Customer Lifetime Value (CLV) Estimates the total revenue a business can expect from a single customer account
...
Machine Learning for Performance Optimization 
Some key applications include: Predictive Analytics: Utilizing historical data to forecast future outcomes, such as
sales trends, customer behavior, and inventory levels
...Supply Chain Optimization: Enhancing logistics and inventory
management through demand forecasting and route optimization
...
Research 
Risk
Management: Identifying potential risks and opportunities allows businesses to mitigate losses
...Sales forecasting, risk assessment Time Series Analysis Analyzes data points collected or recorded at specific time intervals
...
Realizing Business Opportunities Through Data 
Risk
Management: Identifies potential risks and suggests mitigation strategies
...Data Collection The first step involves gathering data from various sources such as: Customer feedback and surveys
Sales and transaction records Market research reports Social media platforms 4
...
Approaches 
Applications of Descriptive Analytics Descriptive analytics is widely used in various sectors, including: Retail: Analyzing
sales data to understand customer purchasing behavior
...Applications of Prescriptive Analytics This method is particularly valuable in: Supply Chain
Management: Optimizing inventory levels and logistics
...
Data Mining Techniques for Web Analytics 
In web analytics, regression can help predict future trends based on historical data, such as predicting
sales based on website traffic
...visualization SAS A software suite used for advanced analytics, business intelligence, and data
management ...
Key Takeaways from Predictive Analysis 
Risk
Management: By identifying potential risks and opportunities, organizations can mitigate losses and capitalize on favorable conditions
...Sales forecasting, financial analysis
...
Mit guten Ideen nebenberuflich selbstständig machen
Der Trend bei der Selbständigkeit ist auf gute Ideen zu setzen und dabei vieleich auch noch nebenberuflich zu starten - am besten mit einem guten Konzept ...