Sales Metrics
Efficiency
Predictive Models
Evaluating Business Strategies with BI
Understanding Business Performance Through Data
Evaluation
Aligning Visuals with Business Objectives
Visuals for Analyzing Performance
Evaluating Marketing Trends with Data 
Sales Data Information regarding sales performance, revenue generation, and product performance
...Social Media Data Insights gathered from social media platforms, including engagement
metrics and sentiment analysis
...
Efficiency 
Performance
Metrics and KPIs Establishing clear performance metrics and Key Performance Indicators (KPIs) allows organizations to measure efficiency accurately
...This approach led to a 20% reduction in excess inventory and improved stock availability, resulting in increased
sales and customer satisfaction
...
Predictive Models 
Sales Forecasting sales and managing inventory
...Model Evaluation: Assess the model's performance using
metrics such as accuracy, precision, and recall
...
Evaluating Business Strategies with BI 
Performance
Metrics: Key performance indicators (KPIs) used to measure the success of business strategies
...into each component: Component BI Contribution Strengths Data on
sales performance, customer satisfaction, and market share
...
Understanding Business Performance Through Data 
It encompasses various
metrics and key performance indicators (KPIs) that provide insights into how well an organization is achieving its objectives
...components of descriptive analytics include: Data Collection: Gathering relevant data from various sources, including
sales records, customer feedback, and financial statements
...
Evaluation 
Definition of Evaluation Evaluation in business analytics involves the collection and analysis of data to assess performance
metrics, identify trends, and derive insights that can guide strategic decisions
...Common data sources include: Internal Data: Information generated within the organization, such as
sales records, customer feedback, and employee performance data
...
Aligning Visuals with Business Objectives 
stakeholders on clarity and usefulness Analysis of decision-making outcomes post-visualization Tracking engagement
metrics with interactive visuals Case Studies Several organizations have successfully aligned their visuals with business objectives, resulting in improved decision-making and
...are a few notable examples: Case Study 1: Retail Analytics A leading retail chain implemented a dashboard that visualized
sales data by region and product category
...
Visuals for Analyzing Performance 
Category Value
Sales 1500 Marketing 1200 Customer Service 900 2
...Line graphs are used to display data points over time, making them suitable for showing trends and changes in performance
metrics ...
Data Analysis for New Product Development 
Data Collection: Gather relevant data from various sources, including market research, customer feedback, and
sales data
...Engagement
metrics, sentiment analysis Competitor Analysis Data on competitors’ products, pricing, and market strategies
...
Business Strategy 
Performance
Metrics Criteria for measuring success and progress towards goals
...Metric Description Revenue Growth Measures the increase in
sales over a specific period
...
Selbstständig machen mit Ideen 
Der Weg in die Selbständigkeit beginnt nicht mit der Gründung eines Unternehmens, sondern davor - denn: kein Geschäft ohne Geschäftsidee. Eine gute Geschäftsidee fällt nicht immer vom Himmel und dem Gründer vor die auf den Schreibtisch ...