Sales Reports
Data Visualization
Using BI for Performance Measurement
Identify Industry Opportunities
Using Analysis for Planning
Visual Context
Data Visualization Methods
Making Data-Driven Investments for Growth
Understanding Consumer Insights Through Data 
Understanding consumer insights through data can lead to: Increased
sales and profitability Better customer segmentation Improved customer experience Informed product positioning Types of Data Used in Consumer Insights Various types of data can be utilized to gain consumer insights
...Reporting Creating comprehensive
reports to communicate findings
...
Data Visualization 
Comparing
sales across different products
...Google Data Studio - A free tool that turns your data into customizable informative
reports and dashboards
...
Using BI for Performance Measurement 
Visualization: BI tools present data through dashboards and
reports, making complex data more understandable
...Use Cases Tableau Data visualization, dashboard creation, real-time analytics
Sales performance tracking, marketing campaign analysis Power BI Integration with Microsoft products, customizable dashboards Financial performance
...
Identify Industry Opportunities 
This includes: Surveys and Questionnaires Focus Groups Competitor Analysis Industry
Reports 2
...opportunities can reap numerous benefits: Increased Revenue: By tapping into new markets or products, businesses can boost
sales ...
Using Analysis for Planning 
Performance
reports,
sales analysis Diagnostic Analysis Examines data to identify reasons behind past outcomes
...
Visual Context 
Sales performance, market share analysis
...Google Data Studio A free tool that allows users to create interactive dashboards and
reports using data from various sources
...
Data Visualization Methods 
Case Numeric Data Quantitative measurements Financial
reports Categorical Data Qualitative attributes Survey results Time Series Data
...Survey results Time Series Data Data points indexed in time order
Sales performance over months 1
...
Making Data-Driven Investments for Growth 
components: Data Collection: Gathering relevant data from various sources, including market research, customer feedback, and
sales performance
...Sales
reports, customer behavior analysis
...
Using Data to Drive Strategy 
Forecasting
sales and customer behavior
...Google Analytics: A web analytics service that tracks and
reports website traffic
...
Knowledge 
Examples include
reports, documents, and databases
...Transactional Data Data generated from transactions, such as
sales and purchases
...
Geschäftsiee Selbstläufer 
Der Start in die eigene Selbständigkeit beginnt mit einer Geschäftsidee u.zw. weit vor der Gründung des Unternehmens. Ein gute Geschäftsidee mit neuartigen Ideen und weiteren positiven Eigenschaften wird zur
"Selbstläufer Geschäftsidee". Hier braucht es dann nicht mehr viel, bis ein grosser Erfolg entsteht ...