Sales Reports
Utilizing Data for Growth
Utilizing Insights for Effective Business Strategies
Data Analysis for Competitive Strategy
Overview of Marketing Performance
Data Analysis in Marketing
Utilizing Data for Performance Improvement Strategies
Implementing Self-Service BI Solutions
Visual Tools Overview 
Sales trends, financial
reports ...
Utilizing Data for Growth 
Google Analytics A web analytics service that tracks and
reports website traffic
...By analyzing purchasing behavior, they provide personalized recommendations, resulting in increased
sales and customer loyalty
...
Utilizing Insights for Effective Business Strategies 
Reporting: Summarizing findings in
reports that highlight key metrics and performance indicators
...Identifying Market Trends By analyzing historical
sales data, businesses can identify trends that indicate shifts in consumer preferences
...
Data Analysis for Competitive Strategy 
Market Research Data collected through surveys, focus groups, and industry
reports ...Sales Data Information on sales performance, trends, and customer purchasing patterns
...
Overview of Marketing Performance 
These objectives may include increasing brand awareness, generating leads, or boosting
sales ...Tableau: A data visualization tool that allows users to create interactive dashboards and
reports to analyze marketing data
...
Data Analysis in Marketing 
It includes metrics like
sales figures and customer demographics
...Tool Description Google Analytics A web analytics service that tracks and
reports website traffic, providing insights into user behavior
...
Utilizing Data for Performance Improvement Strategies 
Reporting: Generating
reports that highlight key performance indicators (KPIs)
...Tableau Data visualization, interactive dashboards Business intelligence,
sales analysis Microsoft Power BI Data modeling, reporting, real-time analytics Financial reporting, performance tracking
...
Implementing Self-Service BI Solutions 
Study 1: Retail Company A leading retail company implemented a self-service BI platform that allowed store managers to access
sales data in real time
...2: Financial Services Firm A financial services firm adopted self-service BI tools to enable financial analysts to create
reports independently
...
Visual Communications 
Infogram: A web-based tool for creating infographics and
reports ...Retail: Visual merchandising techniques are used to enhance the shopping experience and drive
sales ...
Engaging Audiences with Data Visualizations 
Google Data Studio: A free tool that turns data into informative, easy-to-read, easy-to-share dashboards and
reports ...visualize store traffic, they identified peak shopping times and optimized staff schedules, resulting in a 15% increase in
sales during busy hours
...
Eine Geschäftsidee ohne Eigenkaptial 
Wenn ohne Eigenkapital eine Geschäftsidee gestartet wird, ist die Planung besonders wichtig. Unter Eigenkapital zum Selbstständig machen versteht man die finanziellen Mittel zur Gründung eines Unternehmens. Wie macht man sich selbstständig ohne den Einsatz von Eigenkapital? Der Schritt in die Selbstständigkeit sollte gut überlegt sein ...