Social Media Data
Insight Framework
Key Technologies for Big Data
Marketing
Managing Big Data for Business Success
Big Data and Economic Development
Research
Big Data Evaluation
Data-Driven Decision Making 
Data-Driven Decision Making (DDDM) is a process of making organizational decisions based on data analysis and interpretation rather than intuition or observation alone
...implementing DDDM: Data Collection: Gathering relevant data from various sources such as surveys, transactions, and
social media ...
Insight Framework The Insight Framework is a structured approach to business analytics that focuses on transforming raw
data into actionable insights
...gathering data from various internal and external sources, such as: Customer databases Market research reports
Social media platforms Sales records Website analytics Effective data collection ensures that organizations have access to comprehensive datasets that can be analyzed
...
Key Technologies for Big Data Big
Data refers to the vast volumes of data generated every second from various sources, including
social media, sensors, devices, and transactions
...
Marketing (K)
Social Media Marketing Uses social media platforms to engage with customers and promote products
...Data-Driven Marketing: Utilizing big data analytics for informed decision-making
...
Managing Big Data for Business Success Big
Data refers to the vast volumes of structured and unstructured data that inundate businesses on a daily basis
...Volume: Refers to the amount of data generated from various sources such as
social media, transaction records, and IoT devices
...
Big Data and Economic Development Big
Data refers to the vast volume of structured and unstructured data that is generated every second in our digital world
...attributes, often referred to as the "Three Vs": Volume: The sheer amount of data generated from various sources such as
social media, sensors, and transactions
...
Research Research in the context of business analytics and
data mining refers to the systematic investigation of data to derive insights, inform decision-making, and enhance business performance
...Sentiment analysis,
social media monitoring Data Mining Techniques Data mining involves various techniques that help in extracting valuable information from datasets
...
Big Data Evaluation Big
Data Evaluation refers to the process of assessing and analyzing large and complex datasets to extract meaningful insights and support decision-making in business contexts
...Overview Big Data encompasses vast volumes of structured and unstructured data generated from various sources, including
social media, IoT devices, transactions, and more
...
Big Data in Predictive Analytics Big
Data refers to the vast volumes of structured and unstructured data that are generated at high velocity from various sources
...Key components include: Data Collection: Gathering data from various sources such as transactional databases,
social media, and IoT devices
...
Data Insights Data Insights refer to the meaningful information derived from data analysis, which helps businesses make informed decisions
...involves several key steps: Data Collection: Gathering data from various sources, including databases, surveys, and
social media ...
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