Social Media Data
Market Insights
Enhance Client Relationship Management through Data
Big Data Value
Customer
Integrating Text Analytics into Marketing Strategies
Release
Future
Improve Client Satisfaction with Data Insights 
In today's
data-driven world, leveraging business analytics and specifically prescriptive analytics can significantly enhance client satisfaction
...Social Media Client opinions and discussions about the brand and its products/services
...
Market Insights 
Market insights refer to the
data and information that provide a deeper understanding of market trends, consumer behavior, and overall market dynamics
...Social Media Listening Monitoring social media platforms to gauge public sentiment and trends
...
Enhance Client Relationship Management through Data 
By leveraging
data analytics, businesses can enhance their CRM efforts, leading to improved customer satisfaction, increased loyalty, and ultimately, higher profits
...businesses should consider the following strategies: Integrate Data Sources: Combine data from various sources such as
social media, website analytics, sales records, and customer feedback to create a comprehensive client profile
...
Big Data Value 
Big
Data Value refers to the potential benefits and insights that can be derived from the analysis and interpretation of large volumes of data, often characterized by the three Vs: Volume, Velocity, and Variety
...Key Components of Big Data Value Data Collection: The process of gathering data from various sources, including
social media, transactional records, IoT devices, and more
...
Customer 
Analyzing customer
data helps organizations make informed decisions
...components include: Data Collection: Gathering data from various sources such as sales transactions, customer feedback, and
social media interactions
...
Integrating Text Analytics into Marketing Strategies 
Overview of Text Analytics Text analytics encompasses various techniques that convert unstructured text
data into structured data for analysis
...Social Media Monitoring Tracking brand mentions and sentiment on social platforms
...
Release 
Promotion: Engaging in promotional activities such as
social media campaigns, music videos, and interviews to generate buzz around the release
...Streaming Analytics: Artists can now track their music's performance in real-time, allowing for
data-driven marketing decisions
...
Future 
The term "Future" in the context of business analytics and big
data refers to the anticipated developments, trends, and innovations that will shape the landscape of data-driven decision-making
...characterized by: Data Variety: Organizations will continue to collect diverse data types from multiple sources, including
social media, IoT devices, and transaction records
...
Trends in Analysis 
Trends in analysis refer to the evolving methodologies, tools, and practices in the field of
data analysis
...Natural Language Processing: Analyzing unstructured data from sources like
social media and customer feedback
...
Dynamic Data 
Dynamic
data refers to information that is constantly changing and can be updated in real-time
...Social media platforms allowing businesses to respond to trending topics instantly
...
Selbstständig machen mit Ideen 
Der Weg in die Selbständigkeit beginnt nicht mit der Gründung eines Unternehmens, sondern davor - denn: kein Geschäft ohne Geschäftsidee. Eine gute Geschäftsidee fällt nicht immer vom Himmel und dem Gründer vor die auf den Schreibtisch ...