Relationship Sales
Visuals for Analyzing Performance
Crafting Effective Predictive Analytics Strategies
Data Charts
Networks
The Science Behind Predictive Analytics
Statistical Tools for Analyzing Performance
Understanding Customer Needs
Value Proposition 
” Marketing and
sales teams seeking integrated solutions for customer engagement
...Customer Lifetime Value (CLV): Measuring the total revenue expected from a customer throughout their
relationship with the business
...
Visuals for Analyzing Performance 
Category Value
Sales 1500 Marketing 1200 Customer Service 900 2
...Scatter Plots Scatter plots show the
relationship between two variables, helping to identify correlations and outliers
...
Crafting Effective Predictive Analytics Strategies 
Model Training: Using historical data to train the selected model, allowing it to learn patterns and
relationships
...Forecasting
sales based on historical data
...
Data Charts 
Scatter Plots: Useful for illustrating the
relationship between two variables
...Example of a Line Chart Year
Sales 2020 $100,000 2021 $150,000 2022 $200,000 Pie Charts Pie charts are circular charts divided into slices to illustrate numerical proportions
...
Networks 
Network Analysis in Business Network analysis involves examining the
relationships and flows within a network to identify patterns, trends, and insights
...Customer Relationship Management (CRM) Networking tools in CRM systems help businesses manage interactions with customers, track
sales, and analyze customer data to improve service delivery
...
The Science Behind Predictive Analytics 
Statistical Analysis: Applying statistical methods to identify trends, patterns, and
relationships within the data
...Sales forecasting, risk assessment Prescriptive Analytics Suggests actions based on predictive outcomes
...
Statistical Tools for Analyzing Performance 
Regression Analysis Regression analysis is a powerful statistical method used to examine the
relationship between variables
...Applications of Regression Analysis Regression analysis can be applied in various business scenarios, such as: Forecasting
sales based on historical data Assessing the impact of marketing campaigns on customer acquisition Evaluating employee performance metrics 5
...
Understanding Customer Needs 
This process is essential for businesses to enhance customer satisfaction, improve product offerings, and ultimately drive
sales ...See Also Customer Satisfaction Market Research Customer
Relationship Management Analytics Tools Autor: PeterMurphy
...
Identifying Market Opportunities 
Some popular tools include: Customer
Relationship Management (CRM) Software Data Analytics Platforms Business Intelligence Tools Market Research Tools Challenges in Identifying Market Opportunities While identifying market opportunities can lead to significant benefits, businesses
...Collaborate Across Departments: Encourage collaboration between marketing,
sales, and product development teams to share insights
...
Identify Key Opportunities 
This may include:
Sales data Market research Customer feedback Social media analytics 3
...Customer
Relationship Management (CRM) Systems Systems like Salesforce provide insights into customer behavior and preferences
...
Selbstständig machen mit Ideen 
Der Weg in die Selbständigkeit beginnt nicht mit der Gründung eines Unternehmens, sondern davor - denn: kein Geschäft ohne Geschäftsidee. Eine gute Geschäftsidee fällt nicht immer vom Himmel und dem Gründer vor die auf den Schreibtisch ...