Sales Reporting
Market Dynamics
Drive Competitive Intelligence with Data
Historical Data Review
Evaluating Operational Data
Financial Analysis
Balancing Analytics with Business Strategy
Big Data in Logistics
Operations 
Sales performance analysis, customer behavior insights
...Dashboard
reporting, performance tracking
...
Market Dynamics 
Data Collection: Gathering quantitative and qualitative data from various sources, including surveys, social media, and
sales reports
...Reporting: Presenting findings in a clear and actionable format for decision-makers
...
Drive Competitive Intelligence with Data 
Reporting: Presenting the analyzed data in a format that is easy to understand and actionable
...Identifying trends in
sales data Web Scraping Tools Software that automatically gathers data from websites
...
Historical Data Review 
Common sources include: Internal Data - Data generated from within the organization, such as
sales records, customer interactions, and operational metrics
...Basic data analysis and
reporting ...
Evaluating Operational Data 
Sales records, purchase orders, invoices Process Data Data related to the processes that produce goods or services
...Utilize Automation: Leverage automation tools to streamline data collection and
reporting processes
...
Financial Analysis 
For instance, on an income statement, each expense can be expressed as a percentage of total
sales ...Reporting: Present findings in a clear and concise manner for stakeholders
...
Balancing Analytics with Business Strategy 
Reduced stockouts by 30%, leading to increased
sales ...Company B Finance Utilized data visualization tools to enhance
reporting processes
...
Big Data in Logistics 
Demand Forecasting Big Data analytics allows companies to forecast demand more accurately by analyzing historical
sales data, market trends, and consumer behavior
...Dashboard creation,
reporting ...
Data Mining Techniques Summary 
Applications:
Sales forecasting, financial modeling, and risk assessment
...Applications:
Reporting, dashboards, and exploratory data analysis
...
Implementing Analytics Strategies 
Sales forecasting, risk management
...Financial
reporting, performance metrics
...
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