Descriptive Reports
Creating Value with Business Intelligence
Understanding Customer Needs through Data
Output
Analyzing Operational Efficiency Metrics
Implementing Data Analysis in Organizations
Data Analysis in Technology
Evaluating Operational Data
Analytics Tools 
Analytics Tools Analytics tools can be categorized into several types based on their functionalities and applications:
Descriptive Analytics Tools: These tools summarize historical data to identify patterns and trends
...Below is a list of some of the most popular analytics tools: Google Analytics: A web analytics service that tracks and
reports website traffic
...
Creating Value with Business Intelligence Common techniques include:
Descriptive Analytics Predictive Analytics Prescriptive Analytics Data Visualization Data visualization tools help present data in a visual format, making it easier to identify trends and patterns
...Self-Service BI: Empowering users to create their own
reports and dashboards without IT assistance
...
Understanding Customer Needs through Data Techniques Once data is collected, various analysis techniques can be employed to interpret and derive insights:
Descriptive Analysis: Summarizes historical data to identify trends and patterns
...Description Use Case Google Analytics A web analytics service that tracks and
reports website traffic
...
Output In business analytics, outputs are the insights,
reports, or actionable recommendations derived from data analysis
...including: Type of Output Description
Descriptive Outputs Summarize historical data to provide insights into past performance
...
Analyzing Operational Efficiency Metrics the most effective methods include: Data Collection: Gather relevant data from various sources, including production
reports, financial statements, and customer feedback
...
Implementing Data Analysis in Organizations This can include internal data (sales records, customer feedback) and external data (market research, industry
reports)
...This may involve
descriptive statistics, inferential statistics, or predictive analytics
...
Data Analysis in Technology Type of Analysis Description Use Cases
Descriptive Analysis Summarizes historical data to understand changes over time
...Sales
reports, website traffic analysis Diagnostic Analysis Explains why something happened by identifying patterns and correlations
...
Evaluating Operational Data Methods for Evaluating Operational Data Several methods can be employed to evaluate operational data effectively:
Descriptive Analytics: This involves summarizing historical data to understand what has happened in the past
...Tableau Data Visualization Creating interactive dashboards and
reports Power BI Business Intelligence Analyzing data and sharing insights across the organization SAS
...
Optimize Marketing Spend through Data of Data Used in Marketing Spend Optimization Several types of data can be leveraged to optimize marketing spend:
Descriptive Data: This includes historical data that provides insights into past marketing performance
...Features Google Analytics A web analytics service that tracks and
reports website traffic
...
Systematic Analysis Secondary Data: Existing data obtained from
reports, databases, or published studies
...include: Analysis Method Description
Descriptive Analysis Summarizes historical data to identify patterns and trends
...
Selbstständig machen mit Ideen 
Der Weg in die Selbständigkeit beginnt nicht mit der Gründung eines Unternehmens, sondern davor - denn: kein Geschäft ohne Geschäftsidee. Eine gute Geschäftsidee fällt nicht immer vom Himmel und dem Gründer vor die auf den Schreibtisch ...
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